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Korean skincare has become widely popular around the world, however not enough that they are widely available in Western beauty stores, if they are, the range and brands available in store are limited. Consumers that are looking to buy Korean skincare will have to result into online stores. However, finding reliable online store that sell Korean beauty products and ship internationally seems to be the problem for some as they’re afraid of receiving fake products. But some Korean skincare brands have made their products available, online, worldwide by accommodating to those that don’t live in Korea by offering international branches of the store such as Tonymoly.
Tonymoly originates from Korea but have online stores available for US and UK buyers with some products available in store in Selfridges and Harrods with other brands such as Dr Jart. These stores than accommodate to those closer to them. There are some Korean skincare products sold in store. Brands such as Cosrx can be found in boots and there are some official brand stores in main cities like London. But most beauty products can be found online.
For buyers who wish to buy other Korean skincare brands that do not have an international branch website such as Beauty bay, look fantastic etc sell some brands but not all and may ship to you. Websites such as yes style have a bigger catalogue of Korean skincare brands however as the company is based in Hong Kong the products may take longer to arrive but do ship internationally. Other websites like Stylevena that’s widely used by beauty influencer offer not only Korean skincare but other Asian brands like Japan.
Most Korean skincare online shops offer worldwide shipping especially to Southeast Asia, with the occasion of some shipping to Europe, Oceania, and the USA. However, if you can’t find official brand websites to ship to where you live, like Tonymoly, to purchase the product you are looking for some beauty influencers link websites to purchase skincare and links to authenticated and trusted websites. Some stores do sell their products on amazon however there are also fakes on amazon so finding official amazon store is key.
Be careful not to buy fake skincare products as there are websites that do, reading reviews would help but websites such as YesStyle, Stylevana all have good reviews from consumers with repeated buyers not only does the website offer products at a reasonable price, but consumers can trust that they are getting real products for the price that they are paying for.
There are other online shops that are not mentioned this is just some of it, however as Korean skincare are increasingly getting popular day by day more websites with authentic products have been made available for consumers to purchase from.
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